Master the forces redefining
consumer identity, privacy, and trust.
Thank you for joining us on November 1st and 2nd to learn how the world’s top marketers are adapting to the inevitability of a privacy-first marketing and measurement ecosystem.
It’s a brave new world of data privacy and consumer trust.
Mastering both is essential.
Miss the Event?
2022 Agenda Highlights
From keynotes to workshops, case studies to firesides, you will come away with concrete, real-world insights that will make you better at your job.
KEYNOTE
Reimagining the Advertiser Value Exchange
Amanda Martin, SVP of Corporate Development and Strategic Partnerships at Goodway Group, will discuss how to reestablish trust between the three parties critical to the future of advertising: brands, publishers, and consumers.
FIRESIDE
From Awareness to Acquisition – The New Rules of Customer Journey Marketing
Join industry luminary Lou Paskalis, President and COO of MMA Global and former SVP at Bank of America and American Express, as he discusses the new rules of consumer-journey marketing in a highly regulated marketing environment.
KEYNOTE
The Retail Renaissance: Digital Transformation and The Rise of Social Commerce
Randall Rothenberg, current Executive Chair and former President and CEO at the IAB, will reveal the latest, groundbreaking IAB insights into the tectonic shifts disrupting retail brands the world over. He will dive deep into the consumer shifts to e-Commerce and the consequent hybridization of brick-and-mortar stores.
PANEL
Measurement in a World of Gated Media
Adapting measurement & attribution strategies to a media world that looks less like the “wild west” and more like “gated communities,” where brands need to accept gated data access and the resulting data fragmentation and measurement challenges that result.
Sign up to get the latest up-to-date information, agendas, and keynote speakers.
This year will showcase some of the most exciting and revolutionary thinking on privacy and trust for brands that want to get ahead of the privacy-first curve.
THE MARQUEE MARKETING & ANALYTICS TRANSFORMATION SUMMIT
Register
Tune into the Experts
The Retail Renaissance: Digital Transformation and The Rise of Social Commerce
Randall Rothenberg, Executive Chair, IAB
Joanna O’Connell, Former VP, Principal Analyst at Forrester, Former CMO at MediaMath
The Future of Advertising: 2022 and Beyond
Joanna O’Connell, Former VP, Principal Analyst at Forrester, Former CMO at MediaMath
